Inspired | Privacy Policy for Brands

Updated September 7, 2023

Your privacy is important to us. The websites, applications, widgets, and scripts, together with any services, software, or materials provided by Inspired Member, Inc. (“Inspired”, “we”, “us” and “our”) through or in connection with any of the foregoing, are collectively referred to as the “Platform.” The Platform may be provided via Shopify, in the form of the Inspired Shopify App, or another third-party platform. This Privacy Policy addresses the collection, use, and disclosure of information that Inspired may gather during your use of the Platform.

Please review this entire Privacy Policy to learn the types of information that Inspired gathers, how Inspired uses that information, what information is disclosed and to what third parties, and how Inspired safeguards your information.

Please also check back periodically as this Privacy Policy may change from time to time. We will notify you of any material changes by publishing the new Privacy Policy through the Platform. The information Inspired gathers is and will be subject to the Privacy Policy in effect at the time the information is gathered. Should you have any questions or concerns at any time, please feel free to contact us.

PLEASE REVIEW THIS PRIVACY POLICY. BY USING THE PLATFORM AND/OR BY SUBMITTING YOUR INFORMATION TO US, INSPIRED WILL ASSUME THAT YOU HAVE READ, UNDERSTOOD, AND CONSENT TO THE AGREEMENT, WHICH INCLUDES THIS PRIVACY POLICY, AND ALL OTHER APPLICABLE INSPIRED RULES AND POLICIES. WE ALSO ASSUME THAT YOU CONSENT TO INSPIRED’S USE OF YOUR INFORMATION AS DESCRIBED IN THE AGREEMENT. IF YOU DO NOT CONSENT, YOU SHOULD NOT ACCESS OR USE THE PLATFORM.

1.Information Inspired Collects

1.1 Information Collected Through The Platform Directly

We may process Personal Information about you that you provide voluntarily when you visit our Platform directly, including when as a Brand Partner (Client) you install the Inspired Shopify App or when as an Individual (User) you are directed to our Platform from a Brand Partner Store and you create an account with us to use the Platform. This information may include your name, phone number, email address, postal addresses, and other information that could be used to personally identify you.

1.2 Information Collected From Individuals Who Visit Brand Partner Stores

Personal Information is provided to us by our Brand Partners about individuals who visit and purchase products and services from Brand Partner stores. This information may include (a) Personal Information (name, phone number, email and address), (b) non-identifying Information (zip code, gender, age, and individual preferences); (c) usage data (information sent automatically by a User’s browser when visiting your stores and/or our Platform, such as browser type, operating system, referring/exit pages, pages visited on the Platform, time spent on those pages or interacting with certain portions of the Platform, information searched for on the Platform, access times and dates, and geolocation data); and (d) transaction data (information relating to transactions with individuals who visit Brand Partner Stores and/or our Platform, including purchase information, dates of purchase and purchase history).

1.3 Non-Identifying Information

We also collect other information that you provide as part of registration and the administration and personalization of your account with us that does not identify you (“Non-Identifying Information”). Non-Identifying Information includes, but is not limited to, your zip code (on its own), gender, age, and individual preferences. Certain Non-Identifying Information may be considered a part of your Personal Information if it were combined with other identifiers (for example, combining your zip code with your street address) in a way that enables you to be identified. This information may also include transaction details, such as organizations which you designate for receiving contributions through the Platform, and dates and history of such designations.

1.4 Usage Data

When you visit the Platform, whether you are logged in or just browsing without logging in, our servers automatically record information that your browser sends whenever you visit a website and/or application. The information sent automatically by your browser is referred to as “Usage Data.” This Usage Data may include information such as the manufacturer and model of your mobile device, your Internet Service Provider (ISP); your device’s Internet Protocol (“IP”) address (or other device identifier), browser type, and operating system; referring/exit pages; clickstream data; pages of the Platform that you visit, the time spent on those pages or interacting with certain portions of the Platform, information you search for on the Platform, access times and dates; and other statistics.

Usage Data also includes geolocation data. The Platform will use geolocation data only with respect to providing and improving the Platform and will not transfer this data to third parties other than in connection with their providing services to Inspired. The Platform will request your express permission to collect your geolocation data.

We use this information for technical administration of the Platform, including to monitor and analyze use of the Platform, to increase the functionality and user-friendliness of the Platform, and to better tailor the Platform to Users’ needs. Additional detail on how we may use Usage Data is provided below in Section 3.

Usage Data may be non-identifying or it may be associated with you. Whenever we associate Usage Data with Personal Information, we will treat it as Personal Information.

2.Collection of Information

2.1 Generally

We collect Personal Information and Non-Identifying Information (together, “User Information”) in various ways. For individuals, we collect Personal Information about you that is provided to us by our Brand Partners that you provide voluntarily when you visit our Brand Partner Stores, including purchasing products and services; that you provide us when you use the Platform, when you visit our website and apps, when you register for an account with us, when we verify your identity for security purposes, post content on the Platform, or send us customer service-related requests. This information may also include transaction details, such as organizations which you designate for receiving contributions through the Platform, and dates and history of such designations. For brands, we collect Personal Information about you that is provided to us by Shopify that you provide voluntarily when you install the Inspired Shopify app; that you provide us when you use the Platform, when you visit our website and apps, when you register for an account with us, when we verify your identity for security purposes, post content on the Platform, or send us customer service-related requests.

2.2 Collection of Information – Specific Methods, Formats and Technologies

We may also use a number of different methods, formats and technologies to collect User Information and Usage Data, including via the use of the following:

(a) Forms

We request certain information from you through the use of forms when you create an account with us. For example, when creating a user account, we may ask you to enter your first and last name, e-mail address(es), mailing address and phone number.

(b) Surveys, Polls, Questionnaires

We may request certain information from you through the use of surveys, polls, and questionnaires when you sign up for certain features of the Platform. For example, we may ask you to enter information like what causes are close to your heart, physical mailing address, and other information, so that the feature you are signing up for can be better tailored to you. Some or all of this information will be optional for you to provide.

As is regular practice on many websites and applications, the Platform uses cookies and other technologies to help us understand which parts of the Platform are more popular and how much time Users spend there. A cookie is a small amount of data that is sent to and stored on your device from our server. Cookies may, for example, allow a user to enter a password less frequently or remember a user’s preferences during an online session.

The Platform uses cookies to determine whether a User is active and for other business purposes. The Platform may include first-party cookies (i.e., cookies that send data directly to us and our agents and contractors, including cookies used to monitor, analyze, and administer the Platform) and third-party cookies (i.e., cookies that send data to our contractors for their commercial use). The cookies on our Platform may also track Internet activity across different websites and/or applications. Since cookies are now used as industry standard, most devices automatically accept cookies, but you can usually change your device’s settings to decline them. If you prefer not to enable cookies, you may choose to disable them; however, please note that certain features on the Platform may not be available to you once cookies are disabled.

(d) Usage Data Collected via Automatic Means

Usage Data is collected automatically by the Platform’s servers and software. For example, because the Platform automatically collects Usage Data for all Users that visit the Platform, your Platform session will be tracked. You agree that we may collect and use technical data and related information, including technical information about your device, system and application software, to facilitate the provision of software updates, product support and other services to you related to your use of the Platform.

Additionally, in some of our website content and email messages, we may use a “click-through URL” linked to content on the Platform. When a User clicks onto one of these URLs, the User will pass through our server before arriving at the destination Web page. We track this click-through data to help us determine User interest in certain subject matter and measure the effectiveness of content and communications. You can avoid being tracked in this way by not clicking text or graphic links on in website content or emails from us.

Finally, we may use clear gifs or pixel tags, which are tiny graphic images, in order: (i) to advise us of what parts of the Platform Users have visited, (ii) to measure the effectiveness of any searches Users perform, and (iii) to enable us to send emails in a format that Users can read and tell us whether such emails have been opened in order to ensure us that we are sending messages that are of interest to Users.

(e) Tracking

Some Web browsers may be configured to send Do Not Track signals to websites, or users may use similar mechanisms, to indicate a user’s preference that certain web technologies not be used to track the user’s online activity. The Platform does not accept or process such Do Not Track signals or similar mechanisms.

(f) Public Communications

Please note that if you use any bulletin board, chat room, comment posting feature, or other public communication service, forum, or feature offered through the Platform, or post any information available for viewing by other Users, which may include any Personal Information that you disclose, any of the information that you share will be visible to other Users. The information that you make available can be read, used, and collected by other Clients and Users to send you unsolicited messages outside of the Platform. While all Clients must adhere to our Terms of Service which include restrictions on Users’ use of the Platform, we are not responsible for the manner in which the Personal Information that you decide to share will be used by other Users.

3.Use of Information by Inspired

We may use User Information that we collect for the following purposes:

(a) To operate, maintain, enhance and provide all features of the Platform, to provide services and information that you request, and to respond to comments and questions and otherwise to provide support to Clients and Users.

(b) To understand and analyze the usage trends, operational performance and preferences of our Users, to improve the Platform, and to develop new products, services, features, and functionality, to more effectively communicate the benefits of Inspired offerings and to provide you additional services and functionality.

(c) To contact you for administrative purposes such as donation redemption confirmations, customer service, right of privacy violations; or to send communications, including updates on promotions, offers and events, relating to products and services offered by us and by third parties we work with. Generally, you have the ability to opt-out of receiving any promotional communications as described below under “Inspired’s Opt-Out Policy.”

(d) We may use “cookies” information and Usage Data to: (i) personalize our services, such as remembering your information so that you will not have to re-enter it during your visit or the next time you visit the Platform; (ii) provide you with customized advertisements, content, and information; (iii) monitor and analyze the effectiveness of sections of the Platform and third-party marketing activities; (iv) monitor aggregate site and/or app usage metrics; and (v) track your entries, submissions, and status in any promotions or other activities on the Platform.

(e) To add to our databases and use for business purposes, including for marketing and promotional purposes, for a statistical analysis of Users’ behavior, for product development, for content improvement, or to customize the content and layout of the Platform.

We may also combine your de-identified and aggregated Personal Information with Non-Identifying Information and aggregate it with information collected from other Users in order to provide you with a better experience, to improve the quality and value of the Platform, and to analyze and understand how the Platform is used.

4.Sharing of Information by Inspired

Inspired’s policy is not to share the User Information we collect with third parties other than as specified below, or where a User expressly consents to our sharing of certain information with a third party. We may share User Information with third parties under the following circumstances:

4.1 Other Business Partners and Vendors

We work closely with our Brand Partners, certain business partners, vendors, or third party service providers and we may provide User Information to our Brand Partners, business partners and vendors so that they can offer or provide services to you. For example, we may share User Information with our Brand Partners that we collect when you visit Brand Partner Stores and purchase products and services in our Brand Partner Stores and when you are directed to our Platform from a Brand Partner Store and you create an account with us to use the Platform, including your name and email address. In addition, we may provide User Information to our business partners or other trusted entities for the purpose of providing you with information on goods or services we believe will be of interest to you. We may also employ third party companies and individuals for any of the following: To facilitate the Platform; to provide the Platform or portions of the Platform on our behalf; to perform related services, including without limitation, maintenance services, database management, fulfillment, web analytics, and improvement of the features or functionality; or to assist us in analyzing how the Platform is being used.

Generally, we limit the information provided to these service providers to that which is reasonably necessary for them to perform their functions, and we require them to agree to maintain the confidentiality of such information.

4.2 Promotions

From time to time, we may offer promotions through the Platform that require a separate registration. By participating in such a promotion, you agree to the official rules for the promotion, which may require that you provide certain information. Information collected in connection with a promotion will be used consistently with the promotion’s official rules and this Privacy Policy.

4.3 Business Transfers

As we continue to develop our business, we may buy, sell, or share assets in connection with, for example, a merger, acquisition, reorganization, sale of assets, bankruptcy, or other similar transaction. In such transactions, information about Users generally is often a transferred business asset. In the event that Inspired itself or substantially all of Inspired’s assets are acquired, information about our Users may be one of the transferred assets.

4.4 Compliance with Law and Protection of Inspired and Others

We may disclose your information if required to do so by law or if we have a good-faith belief that such action is necessary to comply with state and federal laws (such as U.S. copyright law), in response to a court order, judicial or other government subpoena or warrant, or to otherwise cooperate with law enforcement or other governmental agencies.

We also reserve the right to disclose your information that we believe, in good faith, is appropriate or necessary to (i) to enforce or apply the Agreement, including this Privacy Policy the User Agreement, and other any Inspired agreements, rules, and policies (ii) take precautions against liability, (iii) protect ourselves or others from fraudulent, abusive, or unlawful uses or activity, (iv) investigate and defend ourselves against any third-party claims or allegations, (v) protect the security or integrity of the Platform and any facilities or equipment used to make the Platform available, or (vi) protect our property or other legal rights, or the rights, property, or safety of others.

4.5 Aggregate Site Use Information

We may share aggregated, de-identified User information with advertisers and other third parties for various purposes, including (i) in order to promote or describe use of the Platform (ii) compliance with various reporting obligations; (iii) for business or marketing purposes; and (iv) to assist such parties in understanding our Users’ interests, habits, and usage patterns for certain programs, content, services, advertisements, promotions, and/or functionality available through the Platform. In addition, we may aggregate and use operational performance data and usage trends of the Platform for business and marketing purposes in order to publicly demonstrate the benefits of our offerings through the Platform in any and all use scenarios.

5.Inspired’s Opt-out Policy

You may, of course, decline to share certain Personal Information with us, in which case we may not be able to provide to you some of the features and functionality of the Platform. By using the Platform, you agree that Inspired may contact you in the event of a change in the Agreement, including this Privacy Policy, to provide you with any service related notices, or to provide you with information about Inspired events, invitations, or related educational information.

We currently provide the following “Opt-Out Opportunities”:

(a) At any time, you can follow a link provided in offers, newsletters or other email messages (except for transactional emails such as e-commerce confirmation, donation redemption confirmation or service notice emails) received from Inspired to unsubscribe from receiving such messages.

(b) At any time, you can contact us through help@inspired.com or the address or telephone number provided below to unsubscribe from receiving such messages and to opt-out of our right per your consent under the terms of this Privacy Policy to share your Personal Information.

We may also allow you to view and modify settings relating to the nature and frequency of promotional communications that you receive from us in the User account functionality on the Platform.

Please be aware that if you “opt-out” of receiving commercial email from us or otherwise modify the nature or frequency of promotional communications you receive from us, it may take up to ten (10) business days for us to process your request, and you may receive promotional communications from us that you have opted-out from during that time period. Additionally, even after you opt-out from receiving commercial messages from us, you will continue to receive administrative messages from us regarding the Platform and please note that Inspired always reserves the right to contact you in the event of a change in the Agreement, including this Privacy Policy, or to provide you with any Platform related notices.

6. Changing or Deleting Your Information

If you wish to access or amend any other Personal Information about you that we collect, or to request that we delete any Personal Information about you that we collect , please contact us with a request at help@inspired.com. We will make every reasonable effort to ensure that any changes you make will be reflected in active user databases as promptly as possible. However, please note that we may retain your information to the extent the information is archived on back-up systems, and for backups, archiving, prevention of fraud and abuse, analytics, satisfaction of legal obligations, or where we otherwise reasonably believe that we have a legitimate business reason to do so.

7. Third Party Service Providers, Links to other Sites, and Third Party Advertising

This Privacy Policy applies only to the Platform. This Privacy Policy does not apply to any websites and/or applications managed, maintained, and/or hosted by third parties not directly affiliated with Inspired that you may access, use, or visit, e.g., via a link provided through the Platform or on a website and/or application maintained by any third party. Inspired does not control the privacy policies of other websites and/or applications to which we may provide hyperlinks, including but not limited to our third party service providers. We cannot be responsible for the privacy practices or the content of such non-Inspired websites and/or applications, and we do not control the practices of any of the third party websites and/or applications or service providers to whose sites and/or apps we link. We encourage you to learn more about the online privacy and data security policies of third party websites and/or applications directly from such third parties, as their policies may differ from ours.

8. Social Media Sites

Inspired operates and maintains social media networking pages on websites and/or applications such as Facebook, Twitter, Instagram and LinkedIn. Inspired will, from time to time, import comments and posts from these third-party websites and/or applications to the Platform. If you post to any of Inspired’s social networking pages on third-party websites and/or applications, you are providing information to the public and do so at your own risk. Further, Inspired may use these postings on its Platform without notice or compensation to you. Please visit the privacy policies of any third party websites and/or applications before posting to Inspired’s pages there.

9. International Transfer

By accessing and using the Platform, you acknowledge and agree that Inspired controls and operates all parts of the Platform from its offices in the United States of America and that the Platform is intended for use by Users located in the United States of America. Unless expressly stated to the contrary, Inspired makes no representation that the Platform is appropriate or will be available for use in other locations.

If you access the Platform from outside the United States, you acknowledge and agree that your information may be transferred to and maintained on computers and servers located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. Your consent to the Agreement followed by your submission of such information represents your agreement to the transfer of such information to the United States and the collection, use, and disclosure of your information in accordance with United States law and our Privacy Policy.

10. Data Security and Retention

We implement robust security measures to protect user data from unauthorized access, disclosure, alteration, and destruction. Our security measures include encryption, firewalls, access controls, and regular security audits. We also restrict access to client data to authorized personnel only, who are trained in handling personal information appropriately.

We will retain the Personal Information we collect for only as long as is necessary to provide the Platform or as required by applicable law. We will, consistent with your directions, return, delete, destroy or make permanently unreadable all Personal Information that we collect, including all originals and copies of such Personal Information, and any materials derived from or incorporating such Personal Information, within 30 days following the termination or expiration of your Platform with us, except to the extent that Inspired is required by law to retain some or all of the Personal Information, and except to the extent the Personal Information is archived on back-up systems, in either case so long as we securely protect and anonymize such Personal Information from any further processing and eventually delete or makes permanently unreadable in accordance with our retention and deletion policies.

Please note that no security system is impenetrable. Accordingly, we do not guarantee the security of our databases, nor that information you supply won’t be intercepted while being transmitted to us over the Internet or other network. Further, even after information posted on the Platform is removed, caching and archiving services may have saved that information, and other users or third parties may have copied or stored the information available on the Platform. We cannot and do not guarantee that information you post on or transmit to the Platform will not be viewed by unauthorized persons. Any information you transmit to Inspired, you do at your own risk.

We will make any legally required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored “personal data” (as defined in applicable state statutes on security breach notification) to you via email or conspicuous posting through the Platform in the most expedient time possible and without unreasonable delay, as consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.

11. Children’s Privacy

Protecting the privacy of young children is especially important. The Platform is not directed to children under the age of thirteen (13), and we do not knowingly collect Personal Information from children under the age of thirteen (13) without obtaining parental consent. Under the terms of the Agreement, Users must be at least thirteen (13) years of age to access and use the Platform. Any access to or use of the Platform by anyone under the age of thirteen (13) is unauthorized, unlicensed, and in violation of the Agreement. By using the Platform, you represent and warrant that you are thirteen (13) years of age or older and that you agree to and agree to abide by all of the terms and conditions of the Agreement. If Inspired believes that you are under the age of thirteen (13) or that you are not old enough to consent to and be legally bound by the Agreement, Inspired may, at any time, in its sole discretion, and with or without notice: (i) terminate your access to or use of the Platform (or any portion, aspect, or feature of them), or (ii) delete any content or information that you have posted through the Platform. If you are a parent or guardian and discover that your child under thirteen (13) years of age has obtained an account on the Platform, then you may alert us at help@inspired.com and request that we delete that child’s Personal Information from our systems.

12. California Privacy Rights for Minors

To the extent required by applicable law, if you are a registered user of the Platform and are under 18 years of age, you may request and obtain removal of content or information you have posted on the Platform. In some cases, the Platform will enable you to remove such content or information yourself. Otherwise, you may request such removal by emailing us at help@inspired.com with a clear statement describing the content or information you would like removed and its location on the Platform. The requested removal does not ensure complete or comprehensive removal of such content or information. In some cases, removal is subject to and limited by the provisions of applicable law (for example, content or information might not be removed if it was reposted by a third party, or if it has been anonymized so that you cannot be individually identified, or if it is rendered invisible to other users and the public.)

13. California Privacy Rights

Under California Civil Code sections 1798.83-1798.84, California residents are entitled to ask us for a notice describing what categories of personal customer information we share with third-parties or corporate affiliates for those third-parties or corporate affiliates’ direct marketing purposes. That notice will identify the categories of information shared and will include a list of the third parties and affiliates with which it was shared, along with their names and addresses. If you are a California resident and would like a copy of this notice, please submit a written request to help@inspired.com.

14. Changes to this Privacy Policy

We encourage you to periodically review our Privacy Policy to be sure you are familiar with the most current version.

We may update our Privacy Policy from time to time. We will make reasonable efforts to notify our Users when we make any significant changes to our Privacy Policy that affect the use of any Personal Information we collect. For example, we may send a message to your email address, if we have one on file, or generate a pop-up or similar notification when you access the Platform for the first time after such material changes are made. Your continued use of the Platform after the revised Privacy Policy has been posted throughout the Platform indicates that you have read, understood and agreed to the current version of the Privacy Policy.

We will not make new use of any User information which Inspired gathered from individual Users prior to any such significant change in our Privacy Policy without first obtaining the User’s consent for any new uses.

5. Contacting Us

For questions related to this Privacy Policy, your Personal Information, our use and disclosure practices, please contact us at: help@inspired.com or P.O. Box 31 Manhattan Beach, CA 90267

Effective Date of this policy: April 26, 2022